Why FaveCard Is Free (And Always Will Be)

Last updated: February 2026

FaveCard is free because we believe a digital stamp card — the thing that replaces a paper punch card — shouldn’t cost $25-$49/month. Our free plan includes unlimited customers, Apple and Google Wallet integration, and a scanning app, with no time limit and no credit card required.

Here’s something that bothers us about the loyalty card industry.

A cafe owner wants to reward regulars. That’s it. A simple stamp card — buy 9 coffees, get the 10th free. The kind of thing a paper card does for pennies.

So they Google “digital loyalty card.” And most platforms they find charge $25 to $49 a month. That’s $300 to $588 a year. For a stamp card.

We think that’s wrong.

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The math doesn’t add up

A small cafe makes maybe $2,000-$5,000 a month. Spending $49/month on a digital stamp card means giving up 1-2.5% of revenue — before it brings in a single extra customer.

And here’s what these platforms actually give you for $49/month: a card that says “buy X, get Y free.” The same thing paper did. Just on a phone now.

Some of them don’t even have a free trial. Others give you 14 days and then ask for a credit card. One platform we found caps the “free” plan at 50 customers. A busy cafe blows past 50 in the first week.

We compared every “free” loyalty card app we could find. Most of them aren’t actually free.

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So we made it free. Actually free.

Not “free until 50 customers.” Not “free if you use our POS system.” Not “free with a credit card on file.”

A $0 plan, no time limit. No credit card required. No customer cap. Plus every new account starts with 30 days of Pro to try the full experience.

Here’s what you get for $0:

• A digital loyalty card in Apple Wallet and Google Wallet
• Unlimited customers
• A mobile app for scanning

That’s not a demo. That’s a fully working loyalty card for your business.

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What’s the catch?

We get this question a lot. Fair enough — when everything else costs money, free sounds suspicious.

Here’s the honest answer: the core product is completely free. The thing that replaces a paper punch card — a digital stamp card in Apple and Google Wallet, unlimited customers, a scanning app — costs $0 — with no time limit.

Think about it: a paper stamp card costs you money. Printing, reorders, wasted cards when customers lose them. The digital version of that exact same thing? Free with FaveCard.

Pro adds the extras: your own logo and colors on the card, detailed analytics, and customer data export. That’s how we make money — businesses that want the communication and branding layer upgrade when they’re ready.

But the loyalty card itself? The stamps, the wallet, the scanning? That works. Fully. With no expiration date.

Free vs Pro at a glance

	Free ($0/month)	Pro ($19/month)
Stamp cards	Up to 3	Unlimited
Apple & Google Wallet	Yes	Yes
Unlimited customers	Yes	Yes
Unlimited employees	—	Yes
Mobile scanning app	Yes	Yes
Custom logo, colors & banner	No	Yes
Detailed analytics	No	Yes
Customer data export	No	Yes

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Why we’re doing this

We’re a small business ourselves. Two people, no investors, no big office. We know what it’s like to watch every dollar and question whether a $50/month tool is worth it before you’ve seen results.

We’ve talked to dozens of small business owners. Cafe operators, salon owners, barbers, restaurant managers. The same story keeps coming up:

“I know I should have a loyalty program. But I can’t justify $50/month when I’m not sure it’ll work.”

We get it — because we’d say the same thing.

That hesitation means thousands of small businesses stick with paper cards that get lost, or they just… don’t do loyalty at all.

We think the barrier should be zero. Try it. See if customers come back more often. See if the digital card actually works better than paper. Then decide if you want the upgrade.

No risk. No commitment. No sales call.

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A promise

We’re two people — Lukas and Michael. We don’t have a marketing department writing this — it’s us. And we’re making a simple promise:

The Free plan has no time limit — that’s a promise.

We won’t quietly remove the free plan in 6 months. We won’t cap it at 50 customers once we grow. Yes, every account starts with 30 days of Pro so you can try everything, but when those 30 days end, the Free plan keeps working forever.

If you’re running a coffee shop, a barbershop, a nail salon, a restaurant, or any business where people come back — you can have a professional digital loyalty card for $0.

That’s it. That’s the whole thing.

Create your free card