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Comparisons 9 min read

Loopy Loyalty Review: Pricing & Alternatives (2026)

Honest Loopy Loyalty review covering pricing ($25-95/mo), features, pros and cons. Plus the best alternatives for small businesses.

Paper and digital loyalty cards side by side comparison

Key Takeaway:

Loopy Loyalty is a reliable digital stamp card platform with Apple/Google Wallet support. Its main drawbacks are no free plan ($25/month minimum), data export locked behind the $95/month Ultimate tier, and stamp cards only, with no points or tiers. FaveCard offers a free alternative with wallet passes available on a paid plan.

Loopy Loyalty is a digital stamp card platform that uses Apple Wallet and Google Wallet to replace paper punch cards. Loopy Loyalty says it is “trusted and used by thousands of companies”.

But at $25–$95 per month with no free plan, is it the right choice for your business? This review covers what Loopy Loyalty does well, where it falls short, and what alternatives exist, all based on verified pricing and real user reviews.

Quick Answer: Loopy Loyalty is solid if you need multi-location stamp cards and don’t mind paying $25/month or more. If you want a free option, FaveCard offers a free plan with unlimited customers, plus wallet passes on a paid plan.

What Is Loopy Loyalty?

Loopy Loyalty is built by PassKit, a company specialising in mobile wallet passes. It focuses specifically on digital stamp cards: the “buy 9, get the 10th free” model.

How it works:

  1. You design a stamp card in their dashboard
  2. Customers scan a QR code or click a link to add the card to Apple/Google Wallet
  3. Your staff use the Stamper app (iOS/Android) to add stamps at the point of sale
  4. When the card is full, the customer redeems their reward

It’s a straightforward system that does one thing, stamp cards, and does it reasonably well.

Loopy Loyalty Pricing (October 2026)

Prices and plan limits were re-checked on Loopy Loyalty’s pricing page on 19 October 2026.

StarterGrowthUltimate
Monthly price$25/mo$69/mo$95/mo
Annual price$250/yr$690/yr$950/yr
Card designs1310
Locations1310
Staff accounts31050
CustomersUnlimitedUnlimitedUnlimited
Push messagesUnlimitedUnlimitedUnlimited
Data exportNoNoYes
Duplicate preventionNoNoYes
Custom label textNoYesYes

Key things to note:

  • No free plan. There’s a 15-day trial. You don’t need a card to sign up and build a draft card, but Loopy asks for one before the card goes live.
  • Data export is Ultimate-only. If you ever want to download your customer list, you need the $95/month plan. On lower tiers, your data stays locked in Loopy Loyalty.
  • Duplicate prevention is also Ultimate-only. On Starter and Growth, the same customer can enrol multiple times, skewing your analytics.

For a single-location business (a coffee shop, a barber, a nail salon), you’re looking at $25/month minimum. That’s $300 per year for a basic digital stamp card.

What Loopy Loyalty Does Well

Credit where it’s due. Loopy Loyalty has genuine strengths:

Wallet-native cards. Cards live in Apple Wallet and Google Wallet, not a separate app. Customers don’t need to download anything. This is the right approach, and one most competitors still don’t offer.

Push notifications. You can send unlimited messages directly to customers’ lock screens through their wallet card. No phone numbers or email addresses needed. This works on all plans.

Location-based alerts. With GPS geofencing and beacon support, customers can receive a notification when they walk near your shop. This is a feature most smaller platforms don’t have.

Multi-reward cards. Beyond simple “collect 10, get 1 free” cards, Loopy Loyalty supports multi-reward stamp cards where customers unlock different rewards at different stamp milestones.

Integrations. Zapier integration connects Loopy Loyalty to Square POS, Shopify, Mailchimp, and other tools. There’s also a REST API for custom setups.

Established track record. Loopy Loyalty has been selling Wallet stamp cards for years and is backed by PassKit, so it is a known quantity.

Where Loopy Loyalty Falls Short

Real complaints from Capterra, G2, and GetApp reviews:

The Growth plan is expensive for what you get. At $69/month, the jump from Starter ($25) is steep, and the main additions are more card designs and locations. Several reviewers mention this as a pain point.

No POS integration out of the box. Connecting to your point-of-sale system requires Zapier, which adds another subscription and setup complexity. There’s no native integration with Square, Toast, Clover, or other common POS systems.

Stamp cards only. Loopy Loyalty doesn’t support points-based loyalty, tiered programmes, cashback, or memberships. If you want anything beyond “collect stamps, earn reward,” you’ll need another tool. PassKit, Loopy’s parent, sells Wallet-pass infrastructure that you build on yourself (from $39.50/month plus about $0.045 per loyalty pass after the first 250, per PassKit’s rate card, October 2026), not a ready-made points programme.

Data export locked at $95/month. This is perhaps the most frustrating limitation. Your customer data (emails, visit history, stamp counts) cannot be exported unless you pay for the Ultimate plan. If you decide to switch platforms, your data stays behind.

Best Loopy Loyalty Alternatives

1. FaveCard: Best Free Alternative

FaveCard offers a digital loyalty card with no app download for customers, plus a free plan. On a paid plan (see pricing), cards also go into Apple and Google Wallet, the same wallet-based approach as Loopy Loyalty.

Loopy Loyalty StarterFaveCard FreeFaveCard Paid
Price$25/moFreeSee pricing
CustomersUnlimitedUnlimitedUnlimited
Staff accounts3NoUnlimited (Business plan)
Wallet passesYesNo (digital card)Yes
Push messagesYesNoYes (Business plan)
Data exportNo ($95/mo)NoYes (Business plan)
Custom brandingYesPartialFull

Why consider it: You get a fully functional digital loyalty card at no cost, with animated stamps and unlimited customers. Every new account starts with premium tools free for the first 30 days, including wallet passes. If you decide you don’t need the paid features, you stay on the free plan indefinitely, with unlimited customers. Paid plans also add your own customer surveys, Google review requests, and birthday automation, which go beyond Loopy Loyalty’s stamp-card focus.

Trade-off: FaveCard is newer (launched 2025) and doesn’t have Loopy Loyalty’s GPS geofencing or Zapier integrations.

For a full side-by-side on features, pricing and setup, see our Loopy Loyalty vs FaveCard comparison. For more free loyalty card options, see our comparison of free digital loyalty card apps.

2. Stamp Me: Most Features

Stamp Me is one of the largest digital loyalty platforms, but it takes a different approach: customers need to download the Stamp Me app.

  • Pricing: $49/month (Lite), $79 (Pro) or $199 (Elite), after a 30-day free trial.
  • Pros: Extensive analytics, customer segmentation, SMS marketing, multi-reward cards
  • Cons: Requires customers to download an app (the main friction point for loyalty programmes), customers can only save a member code to Apple or Google Wallet after joining through the app
  • Best for: Businesses with an established, tech-comfortable customer base who won’t mind downloading an app. See our Stamp Me alternatives for cheaper options.

3. Square Loyalty: Best for Square POS Users

If you already use Square for payments, Square Loyalty integrates directly into your existing workflow.

  • Pricing: Included in Square Plus at $49/month per location (and in Square Premium at $149). Not available on Square Free. 30-day free trial.
  • Pros: Seamless POS integration, automatic stamp/point tracking at checkout, built-in customer directory
  • Cons: Only works with Square POS (locked in), Apple Wallet pass only (no Google Wallet mentioned), expensive for multi-location businesses
  • Best for: Businesses already using Square who want loyalty without adding another vendor. Read our full Square Loyalty review.

4. Flex Rewards: Flat-Price Alternative

Flex Rewards used to be free for your first 50 customers. It now has one plan with a 30-day trial and no free tier.

  • Pricing: 30-day free trial (card details required), then $36/month. Each extra store is $14.50/month and each extra card slot $10.
  • Pros: One price with every feature, a browser card with no app for customers, unlimited members
  • Cons: No free plan, and you enter card details to start the trial
  • Best for: Single-location businesses that want an all-in-one browser stamp card at a flat price

Side-by-Side Comparison

FeatureLoopy LoyaltyFaveCardStamp MeSquare Loyalty
Starting price$25/moFree$49/mo$49/mo/location (Square Plus)
Free planNo (15-day trial)Yes (permanent)No (trial)No (trial)
Wallet passesYesYes (paid)Member code, after joining in the appApple Wallet
Customer app neededNoNoYesNo (POS-based)
Push messagesYes (all plans)Business planYesNo
Data export$95/mo onlyBusiness planYesYes
POS integrationZapier onlyNoNoNative (Square)
GPS alertsYesNoNoNo

Who Should Use Loopy Loyalty?

Loopy Loyalty makes sense if you:

  • Need multi-location stamp cards (3+ locations)
  • Want GPS geofencing to attract nearby foot traffic
  • Need Zapier integrations with your existing tools
  • Have the budget for $25-95/month

Consider alternatives if you:

  • Run a single location and $25/month feels steep for a stamp card
  • Want a free plan to start without risk
  • Need data export without paying $95/month
  • Want more than just stamp cards (points, tiers, memberships)

For a broader overview of loyalty options, see our guide to loyalty programmes for small businesses.


Ready to Try a Free Alternative?

FaveCard gives you a digital loyalty card with animated stamps, at no cost. A paid plan adds Apple and Google Wallet passes, the same wallet-based approach as Loopy Loyalty (see pricing for current rates). Every new account gets premium tools free for the first 30 days, so you can try them before you pay. No credit card needed.

Try FaveCard free


FAQ

Does Loopy Loyalty have a free plan?

No. Loopy Loyalty offers a 15-day free trial, then requires a paid plan starting at $25/month. There is no permanent free tier. If you want a free digital stamp card platform, FaveCard offers a permanent free plan with unlimited customers.

How much does Loopy Loyalty cost?

Loopy Loyalty has three plans: Starter at $25/month (1 card design, 1 location, 3 staff accounts), Growth at $69/month (3 cards, 3 locations, 10 staff), and Ultimate at $95/month (10 cards, 10 locations, 50 staff). Annual billing saves around 17%.

What is the best free alternative to Loopy Loyalty?

FaveCard offers a permanent free plan with unlimited customers and a digital loyalty card with animated stamps. A paid plan adds Apple and Google Wallet passes, and the Business plan adds unlimited staff accounts. Every new account gets premium tools free for the first 30 days, automatically. No credit card needed.

Can I export customer data from Loopy Loyalty?

Data export is only available on the Ultimate plan at $95/month. Starter ($25/mo) and Growth ($69/mo) plans do not support customer data export. FaveCard includes email export on the Business plan (see pricing for current rates).

Does Loopy Loyalty require customers to download an app?

No. Like FaveCard’s paid plans, Loopy Loyalty uses Apple Wallet and Google Wallet. Customers add the card by scanning a QR code or clicking a link, with no separate app download needed. Staff use the Stamper app to add stamps.

Is Loopy Loyalty worth it?

For multi-location businesses that need GPS alerts and Zapier integrations, Loopy Loyalty offers genuine value. For single-location businesses, the $25/month minimum (with data export locked behind $95/month) may be hard to justify when free alternatives exist.

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Frequently Asked Questions

Does Loopy Loyalty have a free plan?

No. Loopy Loyalty offers a 15-day free trial, then you must choose a paid plan starting at $25/month. There is no permanent free tier. FaveCard has a permanent free plan with unlimited customers.

How much does Loopy Loyalty cost?

Loopy Loyalty has three plans: Starter at $25/month (1 card, 1 location), Growth at $69/month (3 cards, 3 locations), and Ultimate at $95/month (10 cards, 10 locations). Annual billing saves roughly 17%.

What is the best free alternative to Loopy Loyalty?

FaveCard offers a permanent free plan with unlimited customers, a digital loyalty card, and Apple/Google Wallet passes on a paid plan. Every new account also gets premium tools free for the first 30 days, so you can try them before you pay. No credit card needed.

Can I export customer data from Loopy Loyalty?

Data export is only available on Loopy Loyalty's Ultimate plan at $95/month. Lower-tier plans cannot export customer information. FaveCard includes email export on the Business plan (see [pricing](/en/pricing/) for current rates).

Does Loopy Loyalty require customers to download an app?

No. Loopy Loyalty uses Apple Wallet and Google Wallet, so customers do not need to download a separate app. This is a feature it shares with FaveCard and a few other platforms.